Meta Ads Campaign for Women's Fashion Brand
Project Info
- Category: Web Development
- Client: loomvastra
- Project Date: Jul 11, 2026
- Project URL: N/A
Meta Ads Campaign for Women's Fashion Brand
Successfully planned and managed a Meta Ads campaign for a premium women's fashion brand focused on increasing website traffic and purchase intent through Facebook and Instagram.
Campaign Highlights
- Campaign Objective: Sales
- Platform: Facebook & Instagram
- Total Reach: 91,110+
- Total Impressions: 122,719+
- Website Initiate Checkouts: 70
- Cost Per Initiate Checkout: ₹83.48
- Total Ad Spend: ₹5,843.70
Work Done
- Audience Research & Targeting
- Sales Campaign Setup
- Pixel Tracking & Event Optimization
- Creative Testing
- Performance Monitoring
- Budget Optimization
- Daily Campaign Analysis
- Conversion Funnel Optimization
This campaign was optimized to maximize website engagement while maintaining an efficient cost per initiate checkout. Continuous monitoring and testing helped improve campaign performance and audience quality.